Posts

Our purple memo drew the line the trade most often blurs: purple and violet are separate GIA hues,…

Every coloured diamond category has a rarity story. Only one category has a rarity story with no footnotes:…

Why Natural Gray Diamonds Are the Quiet Colour With a Growing Following Gray sits apart from every other…

Orange is the colour the trade underestimates because it so rarely sees the real thing. GIA counts orange…

Purple is the aristocrat of a family we have already introduced. Brown, pink and purple diamonds all owe…

If you buy diamonds for a jewellery business, brown deserves a hard look this year — not as…